Marketing & Communications Executive · Twin Cities
Marketing that drives measurable growth for mission-driven organizations
I’m Ryan Mayer, Executive Director of Marketing at Saint Paul College. For more than 20 years I’ve led marketing and communications for arts and education organizations across the Twin Cities, turning strategy, brand, and technology into enrollment, revenue, and audience growth.
I started at the box office and worked my way to the executive team, and that path shapes how I lead. I care about the numbers behind the marketing: enrollment, earned revenue, conversion, retention. Creative work only matters when it moves them.
My range runs from brand and web to video, email, and the marketing technology that ties it together. I’ve built award-winning websites, stood up CRM platforms, produced video, and led teams and budgets, always with an eye on the outcome rather than the output. And when the moment calls for it, I’ll happily climb into the mascot costume. #OtherDutiesAsAssigned
11%
Enrollment Growth
Fall 2025 enrollment rose 11 percent, more than double the Minnesota State college average.
3
Consecutive Years of Growth
Enrollment at Saint Paul College has grown three years running, a streak that reflects sustained strategy rather than a one-time bump.
20+
Years of Experience
Two decades leading marketing and communications for mission-driven arts and education organizations across the Twin Cities.
Recognized Work
A nationally award-winning digital transformation
In 2024 I led Saint Paul College’s nationally recognized website redesign. This rebuilt how the College reaches, engages, and enrolls students. It’s the work I do best: connecting brand, technology, and measurable results.