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Expertise

What I do

Marketing and communications leadership for mission-driven organizations, grounded in results.

  • Marketing & Brand Strategy — Positioning, messaging, and go-to-market planning that connect an organization’s mission to the audiences it needs to reach.
  • Enrollment & Revenue Marketing — Campaigns and funnels built to move real numbers: enrollment, earned revenue, and retention.
  • Web & User Experience — Award-winning website design and rebuilds, with UX-informed structure and modern, accessible, mobile-first standards.
  • Marketing Technology & CRM — Platform strategy and implementation, including Salesforce and Tessitura, to unify data and personalize outreach.
  • Video & Content — Full-cycle video and content production, from concept and filming to editing, placement, and analytics.
  • Team & Budget Leadership — Leading marketing teams and budgets with accountability for outcomes.